Author: Tim Romero

73: Japan’s Toys to Life is the Future of Gaming – PowerCore [Podcast]

Gaming is very different in Japan than it is in America, but PowerCore is introducing technology that could lead to major changes in both of them. Toys to Life technology blurs the distinction between the analog and digital worlds by having digital gameplay react to the presence of physical toys. For example, after buying a figuring, that character would appear in the game. The first generation of this technology is already being used by powerhouses such as Disney and Nintendo, but the real change is yet to come. Today Jia Shen explains what the future holds for Toys to...

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72: What You Need to Know To Sell Services in Japan [Podcast]

Selling services in Japan is very different than selling products or software. Everyone knows that relationships are important in Japan, but not many people understand why they are so important, and how you can use that understanding to build a successful business here. Today Sriram Venkataraman explains how he grew InfoSys Japan from a one man operation to over 1,000 employees and how understanding why Japanese enterprises must trust their vendors far more than companies in other developed countries. We talk about hiring strategies and techniques he used to get his initial customers and some of the most common...

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71: This Low-Tech Japan Travel Startup is Going Global – Bed & Art

Today we are going low-tech. Sledgehammers and paint brushes low tech. Keigo Fukugaki has started his own hotel brand, BnA, which stands for Bed & Art. It’s not a platform. It’s not an online marketplace. There isn’t (yet) even a meaningful e-commerce component. BnA is a new kind of hotel that places travelers not only in hotel rooms with interesting decor, but plugs them into the local artistic community. It’s an incredibly ambitious project, but Keigo and his team have three small prototype hotels up and running, and they are in the process of building a full scale facility in...

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70: In Japan Partnerships are a Two-Edged Sword – Doug Chuchro – Fastly

Sales is different in Japan. When Fastly entered the Japanese market, they quickly discovered that they had change their technology-driven bottom up sales approach to fit Japan’s top-down enterprise market. Today we sit down with Doug Chuchro, the Japan head of Fastly who explains how he had to chance both the sales strategy and the corporate culture from that of the US, which a highly knowledgeable user base who understood the workings of their technology as well as the sales team to Japan, where they frequently found themselves educating potential customers about what a content deliver network is and...

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69: How Japanese Startups are Breaking into Silicon Valley – Ramen Hero

More and more Japanese founders are moving their startups to San Francisco. It’s easy to see why. There is more venture capital, more startup know-how, and more startup energy in that city than anywhere else in the world. In fact, there is a small, close knit Japanese startup community in San Francisco, with Japanese startups, mentors and investors all supporting each other and trying to grow their business there. On my last trip to San Francisco, I had a chance to sit down with one of these startup founders, Keisuke Kajitani, co-founder of Ramen Hero. He moved to Silicon...

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